#Hype house netflix full#
#Hype house netflix tv#

The Hype House is a mansion in Moorpark, California. “My whole goal with this house in the first place was, why can’t people who hit millions of other people be as famous as A-list celebrities?” Thomas, the founder of the Hype House, says at the outset of the series.

#Hype house netflix full#

What is the Hype House?īack in the day, The Real World on MTV brought us the story of strangers, “picked to live in a house, work together and have their lives taped, to find out what happens when people stop being polite and start getting real,” and the Hype House series has a similar look and feel.īut instead of generic strangers encouraged to be their truest selves, this house is full of social media stars in their teens and 20s who live together and make content together, basically living and breathing social media at all times.

#Hype house netflix tv#

“From my old school TV days, this could be a Housewives where we’re going around from city to city.The worlds of reality television and social media influencers collide as Netflix takes us inside the infamous TikTok Hype House (no need to break in this time Jenny Popach), with a look at the lives of some of the internet's most famous stars, including Vinnie Hacker, Chase Hudson (Lil Huddy), Larray Merritt, Nikita Dragun, Kouvr Annon, Alex Warren and Thomas Petrou (released Jan. “The people in the houses may come and go, but the houses themselves will continue to generate new stars,” he added. Wattenberg, who was formerly CAA alternative co-head, added that there are also opportunities to expand the world of hype houses and turn it into the millennial version of The Real Housewives franchise. If you look at the average length of a social media star it’s only a few years and sort of they peak, so, by bringing them across and building their business in a more traditional way, they have a foundation that means they can have a much longer career.” It creates a longevity for their careers, as well. “When they start to think about the long-form world and the linear world, there’s a huge demand and desire because it creates a validation for them and for their talent. They put content up on YouTube or TikTok and the algorithm does its magic and they think, ‘I’ve got millions of people looking at me and all I’ve done is just be me’,” he added. “So many of these influencers don’t feel that they justify the attention that they’re getting. He said that these influencers want the legitimacy that a service like Netflix provides. Wheelhouse Chief Strategy Officer Ed Simpson told Deadline that it is working with these influencers, initially via its digital division Wheelhouse DNA, to build broad businesses. It’s incredibly gratifying to partner with Netflix on this show and elevate the next generation of stars and entrepreneurs.” The show is one of a number of shows featuring this new generation of stars Charli D’Amelio, TikTok’s most popular star with over 75M followers and a former member of the Hype House, is fronting her own show at Hulu with her family and a slew of other houses, including The Clubhouse, are working on projects.Įric Wattenberg, said, “Wheelhouse was launched as a one-stop shop for talent and creators looking to leverage their own brands through content. It will also look at the housemates’ backstories, looking at the sometimes difficult and troubling events that propelled them to TikTok and the bonds they’ve formed with one another.Įxec producers include Wheelhouse Group Chief Content Officer Eric Wattenberg, Deanna Markoff, who was previously co-EP of The Real Housewives of New Jersey, Spoke Studios Co-President Will Nothacker, Luke Neslage, exec producer of The Real Housewives of Atlanta and The Real Housewives of Salt Lake City and Kit Gordon, who worked on Little People, Big World.

Other influencers starring in the series include Kouvr Annon, Sienna Mae Gomez, Larri Merritt, Alex Warren and Jack Wright, which all combined have over 124M followers on TikTok.Įach episode of the show will look at their creative endeavors for brands to drama-inducing house meetings and the initiation of new members. Reality Week: Wheelhouse Plots Plan To Turn Social Media Influencers Into Streaming Reality Stars & Create The Next ‘Housewives’-Style Franchise